Young
Minds, Inc. Names DATA Assurance and ARTH International as Distribution
Partners
Redlands, Calif.--October 8, 2001--Young
Minds, Inc. (YMi) announced today that it has selected Data Assurance
Technology Associates (DATA) of Palm Springs, California to distribute
Young Minds data storage products in the United States. The agreement
is effective immediately, and positions DATA as the exclusive distributor
for all YMi domestic sales. At the same time, Young Minds reaffirmed
its international distribution agreement with ARTH International (ARTH),
which continues ARTH's exclusive international distribution and worldwide
reseller agreements . ARTH has been the exclusive international distributor
and an authorized reseller for YMi since 1997.
"We are very excited to have DATA representing
Young Minds' products in the United States," said Andrew Young, Chairman
and co-founder of YMi. "With DATA, we have an organization with many
years of CD-R and DVD-R experience representing our products to our
target markets and customers, who are typically very sophisticated
data storage and IT professionals."
"This continues the outsourcing we began in
1997, when we selected ARTH as our international distribution organization.
Moving sales responsibilities to independent organizations allows
us to concentrate completely on product development. The accelerated
pace of new product announcements over the past two years is a direct
result of the increased focus we gained from using ARTH. Adding DATA
as our domestic sales organization will further improve our focus
and allow us to continue the momentum we have built over the last
couple of years," continued Young.
"We are very pleased to have been selected
by Young Minds to manage their U.S. product sales," stated Robert
Levine, DATA's Vice President of Marketing. "Young Minds has an enviable
reputation for innovation, technical expertise, market-leading products,
and customer support. We are looking forward to a long and productive
partnership with both Young Minds and our customers."
"The past four years have been notable for
the sales growth that we have seen with Young Minds' products, particularly
in Europe," according to Johann Rath, President of ARTH International.
"The continuance of our agreement with Young Minds allows ARTH to
continue expanding our international sales of Young Minds' products."
Founded in 1989, Young Minds, Inc.
(YMi) provides a complete line of network attached data libraries and
network capable, cross-platform CD and DVD Recording systems. YMi pioneered
CD-Recording and CD-ROM mass storage in the UNIX market, and continues
to deliver the most innovative solutions that are reliable, cost-effective
and easy to use. Andrew Young, Chairman and co-founder of the company,
authored the Rock Ridge Interchange Protocols, which define additional
functionality for ISO 9660 standard discs used in UNIX environments.
Young Minds can be reached on the Internet at http://www.ymi.com or
call 800-964-4964.
Contacts:
Young Minds, Inc. 909-335-1350
Data Assurance 714-779-5094
ARTH International 909-549-8737
###
Copyright
2001 by Data Assurance Technology Associates. All rights reserved.
|
